About Grasp

The annotation partner for teams building what moves next.

We turn complex camera, video, LiDAR and multimodal sensor data into verified ground truth for automotive, robotics and AI teams. Grasp combines managed annotation operations with specialized Physical AI workflows, from a focused pilot to ongoing production.

Grasp is operated by SansaGroup AB through Sansavision in Gothenburg, Sweden. Our services and data handling are governed by Swedish and EU law.

The Sansavision team collaborating on annotation quality in Gothenburg

How we think

Start with the model decision

The useful unit is not a label count. It is a better-defined training or evaluation signal tied to a real model behavior.

Make ambiguity visible

Good operations surface disagreement and edge cases instead of hiding them inside a single headline quality score.

Treat labor as part of quality

Fair pay, clear instructions, stable teams and a meaningful appeal path are operational controls as well as ethical commitments.

Earn scale through a pilot

A representative calibration set should prove the ontology, workflow and acceptance process before volume accelerates.

Let's define the data your system is missing.

We can begin with a rough brief, a sample or a model failure you want to understand.